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Building a Mobility Marketplace

Better data, better choices

New technologies and transport options are providing consumers with more choice.

To help meet these new transport demands, consumers are looking for a better way to view and choose transport options.

Live information

Live information about transport choices helps consumers decide which transport option or service is going to suit them best. Often, however, consumers have to check multiple sources to see all their transport options. This makes it difficult for consumers, operators, providers, and regulators to understand the full transport environment and demands, and to make informed decisions.

The Mobility Operating System (OS)

The NZ Transport Agency launched two pilots of a ‘Mobility Marketplace’ last year, Ridemate in Auckland and Choice in Queenstown, powered by a real-time data processing platform.

The two pilots used strong partnerships with local transport providers, real-time information and open data principles to bring buses, trains, boats, taxis, shuttles and rideshare information together to help connect people to their best transport options.

Between Choice and RideMate, 20,000 people downloaded these apps in the pilot's first year, and more than 15 private transport providers joined the pilots.

Next steps

The MobilityOS was designed to be completed in two stages. The first stage was the two pilot apps and the concepts which underpinned this work. Stage one of the project is now complete.

The focus now is on ensuring that the key building blocks of MobilityOS are in place, and developing the data platform so that it can be made available to other providers offering their own applications to the public.

Components of it, as they are developed, will also be used by the Transport Agency’s Transport Operations Centres to help with traffic management, including the provision of traffic and travel information to the public through our website and via social media.

An independent review of MobilityOS has said it could have considerable value (both to the New Zealand public and to the Transport Agency) by providing data to make alternative transport modes more attractive, and that the Transport Agency could use and actively improve the availability and accessibility of location data for multiple modes.